Fuel – Interactive Automotive Advertising Information

Current Articles:

• Maximizing Automotive In-Market Targeting
• Auto Engineers See Slow Road to Green Car Future
• iMedia Driving Interactive 2009: Highlights
• In-Market Shopping Trends

Articles By Issue:

• April 2009 - Green Issue
• March 2009
• February 2009
• January 2009
• December 2008 - 2nd Edition
• December 2008
• October 2008
• August 2008
• June 2008
• May 2008

May 2008

J.D. Power Automotive Marketing and Media Annual Review 2008

Highlights from the 2 hour webcast from New York.

In-market Auto Sites—No Longer Just an Upfront Buy

Third-party research sites are diversifying their offerings to provide unique opportunities for OEMs and their agencies

Discussion with Ed Morse Automotive Group, Part I of II

Peter Deiser, Director of E-Commerce for the Ed Morse Automotive Group, discusses the evolution of Automotive Retail Online.