June 2008

Discussion with Ed Morse Automotive Group – Part II of II

Peter Deiser, Director of E-Commerce for the Ed Morse Automotive Group, concludes his interview on the evolution of Automotive Retail Online.

What’s Up With Video?

Video strategy and planning is at a new height as we move into complete consumer empowerment through interactivity.

Automotive marketers be aware, YouTube is here for the long haul.

It’s impossible for automotive marketers to ignore advertising opportunities on short-video destination sites.

eMarketer - Automotive Marketing Online: Negotiating The Curves.

eMarketer recently released their latest summary of online automotive marketing trends. Here are some highlights.